Healthy harvest: Brazilian fruit exports surge

The global urge for a healthier diet packed with antioxidants, vitamins, and minerals has boosted Brazilian exports of fresh and healthy products. The 19% increase in turnover and the 2% increase in volume in the last semester reflect favorable weather and a diversity of ecosystems that allow fresh fruit to be grown throughout the year. […]

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03/21/2025

Brazilian Confederation of Agriculture and Livestock and FAO Discuss COP 30 and the Sustainability of Brazilian Agriculture

The Vice President of the Brazilian Confederation of Agriculture and Livestock (CNA), Muni Lourenço, welcomed on March 19 the visit of the Director of the Office of Climate Change, Biodiversity, and Environment of the Food and Agriculture Organization of the United Nations (FAO), Kaveh Zahedi. The meeting was attended by the FAO Representative in Brazil, […]

03/19/2025

Geographical Indication for Machadinho’s Yerba Mate: Strengthening a Brazilian Tradition

Yerba mate is one of the products that encapsulate Brazil’s agricultural culture and tradition. Acknowledged both nationally and internationally, it plays a significant role in the country’s identity, being consumed in various forms, from chimarrão to tereré, and valued for its distinctive flavor and natural aspects. In this context, the recent recognition of Geographical Indication […]

03/10/2025

Brazil develops digital equipment to measure soil permeability

Brazilian researchers have developed the country’s first automated digital permeameter, a device that measures the soil’s hydraulic conductivity and its ability to absorb and retain water. Named SoloFlux, the device was created through a partnership between EMBRAPA Solos and the private company Laborsolo. The technology enables real-time data collection, making soil permeability analysis more accurate […]

03/05/2025

Ramadan and the Halal Market: How Brazilian Farmers Have Added to This Demand

Ramadan, the sacred month for Muslims, began last week and marks a period of fasting, prayer, and reflection. During this time, the meals accompanying fasting, the “iftar” (held at sunset), and the “suhoor” (before dawn) feature traditional dishes such as dates, soups, meats, grains, and sweets. These recipes require products that meet halal standards, and […]

02/26/2025

Brazilian Oranges Worldwide: Trends and Estimates for the 2025-26 Harvest

Brazil is the world’s largest producer and exporter of oranges, thus consolidating its position as a global leader in citrus fruit production. With a diverse range of varieties, the country supplies the domestic market and key international destinations such as Europe, the United States, and Asia. Some cultivated varieties include Pera orange, Bahia orange, Lima […]

02/24/2025

Brazilian Livestock Traceability: Strengthening Credibility and Boosting Global Trade

Brazilian livestock farming has increasingly distinguished itself globally, thanks to the implementation of advanced technologies that ensure greater transparency and control throughout the entire production chain. In December 2024, the Ministry of Agriculture and Livestock (MAPA) unveiled the National Plan for Individual Identification of Cattle and Buffaloes (PNIB)—a major step forward in enhancing traceability in […]

02/21/2025

Brazilian Premium Beef Cuts: Quality and Excellence for the International Market

Brazilian beef is globally acknowledged for its quality, resulting from a combination of factors such as selected breeds, proper management, nutrient-rich feeding, and cutting techniques that enhance the unique traits of each cut. Let’s explore the main Brazilian premium cuts, their technical features, and the advantages that appeal to consumers around the world. Picanha Picanha […]

02/20/2025

Brazilian Coffee Promoted at Dubai’s World of Coffee Fair

From February 10 to 14, 2025, the Brazilian Confederation of Agriculture and Livestock (CNA), through the Agro.BR Project, organized a trade mission to Dubai to promote Brazilian coffee in the Middle Eastern market. The delegation, consisting of ten Brazilian rural entrepreneurs, attended the World of Coffee Dubai 2025 fair and visited local roasters and cafés. […]

02/18/2025

Brazilian coffee: the flavor and quality that conquer the world

Brazil is the world leader in coffee production and export, with a long history of excellence. The country exported 49.12 million bags in 2024, supplying over 100 countries. This success stems from the superior quality and diverse flavors that make Brazilian coffee appreciated worldwide. Brazil’s strength in the global market Brazil stands out for its […]

02/12/2025

Brazilian Fruit Exports See Significant Increase in 2024

In 2024, Brazilian fruit exports showed an impressive increase, reinforcing the country’s position as a major player in the global tropical fruit market. According to data from ABRAFRUTAS, Brazil exported over 1 million tons of fresh fruit, with the total worth of these exports reaching US$ 1.287 billion. The most exported fruits include oranges, mangoes, […]

02/10/2025

Productivity and Sustainability: The Path of Brazilian Farmers Towards a Resilient Future

Brazil has emerged as one of the leading actors in global agribusiness, being a reference for productivity and innovation. A recent study by McKinsey (published in 2025) provided valuable insights into the strategies implemented by Brazilian farmers to face the sector’s challenges and maintain their competitiveness. The research highlighted how sustainability, technology usage, and the […]

02/05/2025

CNA Jovem Encourages Leadership in Agribusiness: The Journey of a Young Soybean and Corn Producer

Created by the CNA/SENAR System, CNA Jovem celebrated its 10th anniversary in 2024, aiming to develop new leaders for the agricultural sector. The program fosters innovation and trains young professionals for strategic positions in farms, cooperatives, associations, and other agribusiness organizations in Brazil. Lucas Lopes de Castro, one of the program’s participants, saw his career […]

01/31/2025

Technology and Sustainability at the Fingertips of Brazilian Farmers

Farmers in the Amazon region now have access to a practical and efficient tool for implementing sustainable practices: virtual technology showcases developed by the Brazilian Agricultural Research Corporation (EMBRAPA). This initiative provides a user-friendly platform with solutions that help farmers combine productivity with environmental care, meeting the unique challenges of one of the world’s richest […]