Brazilian coffee: the flavor and quality that conquer the world

02/18/2025

Brazil is the world leader in coffee production and export, with a long history of excellence. The country exported 49.12 million bags in 2024, supplying over 100 countries. This success stems from the superior quality and diverse flavors that make Brazilian coffee appreciated worldwide.

Brazil’s strength in the global market

Brazil stands out for its production consistency and excellence. The diversity of its coffee-producing regions such as Cerrado Mineiro, known for its smoothness, and Café de Alta Mogiana, with its fruity and sweet notes, bring unique sensory traits. Each region’s climate, soil, and altitude deliver an unparalleled experience in every cup.
Brazil’s presence continues to grow, particularly in the Asian market, with China becoming one of its largest buyers. A partnership with the Luckin Coffee network, which will import 240 thousand tons of Brazilian coffee between 2025 and 2029, illustrates Brazil’s increasing global influence.

Quality, sustainability, and unique flavors

Brazilian coffee is distinguished by its quality and production process. The country implements sustainable agricultural practices that lessen environmental impact while fostering the development of rural communities. Certifications such as Rainforest Alliance, UTZ, and Fair Trade ensure that Brazilian coffee is grown with respect for ecosystems and people.
Geographical Indications (GIs) such as Cerrado Mineiro, Mantiqueira de Minas, and Oeste da Bahia, ensure that coffee is authentically sourced from these regions and boasts exclusive sensory features. These GIs, besides preserving local traditions, add value to the product, ensuring consumers are getting superior coffee, grown through methods that respect each region’s unique traits.
A traceability platform has recently been launched by the Brazilian Confederation of Agriculture and Livestock (CNA), the Brazilian Agency for Industrial Development (ABDI), and the Brazilian Service of Support to Micro and Small Enterprises (SEBRAE). This platform provides transparency and detailed information about the origins of the coffee, enabling traceability and building consumer trust. It allows Brazilian coffee, especially those with GIs, to be accessed transparently by roasters and consumers worldwide.
These efforts ensure Brazilian coffee remains the top choice of the best roasters, recognized for its unparalleled quality, distinctive flavor, and commitment to sustainability.