51 New Markets in 2023: How Brazil Is Diversifying Its Agribusiness Exports

11/06/2023

From the beginning of 2023 until September, Brazil has reached 51 new markets for its agricultural products. The result, released by the Ministry of Agriculture and Livestock, comes from the increasing diversification of Brazil’s agribusiness exports.
Throughout the year, Brazil gained 22 new markets in the Americas, 14 in Asia, seven in Africa, four in Oceania, and two in the Middle East. With this, Brazilian farmers strengthened their relations with countries with which they are already traditional partners and won the trust of new buyers.
The list of countries with which Brazil is opening new markets includes Algeria, Angola, Argentina, Armenia, Belarus, Canada, Chile, China, Colombia, the Dominican Republic, Ecuador, Egypt, French Polynesia, India, Indonesia, Israel, Kazakhstan, Kyrgyzstan, Malaysia, Mexico, New Caledonia, Panama, Russia, Saudi Arabia, Singapore, South Africa, Uruguay, and Vanuatu.
Opening up new markets results from bilateral transactions culminating in agreements on the health requirements to be met and the corresponding sanitary, phytosanitary, or veterinary certification, which the importing country will accept at the products’ points of entry.
The next step is to prepare more and more producers and exporters to meet the demands of new partners, including trade promotion activities and publicizing Brazilian agricultural products.
According to an analysis by the Ministry of Agriculture’s Secretariat for Trade and International Relations (SCRI/MAP), the main markets reached include trading Brazilian beef and pork to Mexico and the Dominican Republic.

The Brazilian Way
Being present in 51 new markets means that the country is able to meet the strictest requirements of several countries. The growing exports result from Brazil’s tradition of feeding the world combined with its constant updating.
Today, Brazil follows rigorous environmental legislation, allowing for constant production without sacrificing preservation. This is due to technologies and initiatives that enable high productivity in a country with plentiful biodiversity.
Added to this, are initiatives focused on training new exporters within the Brazilian agribusiness sector. Today, 1.2 thousand rural entrepreneurs are part of the Agro.BR Program—an initiative of the Brazilian Confederation of Agriculture and Livestock (CNA) in partnership with APEX-Brasil—, aiming at qualifying and enabling more rural businesses for international trade.