Geographical Indications in Brazil: Meet Rice, Guarana, and Tambaqui

11/13/2024

Geographical Indications in Brazil: Meet Rice, Guarana, and Tambaqui
Geographical Indications (GIs) have gained prominence in Brazil as a way to acknowledge and value the authenticity and quality of regional products. With a total amount of 119 GIs, this quality label is a significant market differentiation, especially in an increasingly globalized world where consumers seek not only products but also stories and traditions. In Brazil, a range of products have been granted this recognition, reflecting its rich biodiversity and local culture. Among them, rice from the Rio Grande do Sul North Coast, guarana from the Sateré-Mawé Indigenous People, and Tambaqui from the Vale do Jamari stand out for their unique aspects and the deep connection of producing communities with their land and traditions.

Rice from the Rio Grande do Sul North Coast
The rice grown on the North Coast of Rio Grande do Sul state is an instance of how climatic and soil conditions can influence the quality of a product. Recognized as the only Brazilian rice with a Denomination of Origin (DO) since 2010, this grain stands out for its flavor and consistency. Local producers implement sustainable practices that respect the environment, thus ensuring a high-quality product. The “gaúcho rice” is a perfect choice for consumers seeking authenticity and flavor in their meals.

Guarana from the Sateré-Mawé Indigenous People
Originating from the Amazon, guarana is a cultural and economic symbol for the Sateré-Mawé indigenous people. The Andirá-Marau Indigenous Land, located between the Amazonas and Pará states, received its GI in 2020, highlighting the importance of the traditional guarana growing and processing. After harvesting, the fruits are dehydrated and smoked, resulting in a unique product. This GI promotes the appreciation of guarana and protects the community’s ancient knowledge, which is essential for sustainable production.

Tambaqui from Vale do Jamari
Tambaqui is one of the most important fish in the diet of South American riparian communities. In 2023, the Vale do Jamari in Rondônia state received its GI as an Indication of Provenance. This recognition reinforces the quality of Tambaqui from the region, which is raised in production systems that respect local biodiversity. Consuming Tambaqui from the Vale do Jamari provides a nutritious food option and supports the sustainability and traditions of the communities that depend on this activity.